Sylvester Stallone is set to push Synergy Vodka's "Russian Ice" brand starting September 1.
I can't believe they decided to go ahead with this advertising campaign while Russian troops are still parked in Georgia-- and that "There is a bit of Russian in all of us" slogan has got to go. According to Reuters:
"The advertising campaign concept was based on the fact that the actor has Russian roots," Synergy said in a statement, referring to Stallone's great-grandmother, Rosa Rabinovich, from the Ukrainian town of Odessa.
Umm, the Ukraine is not part of Russia. In fact their President flew into Georgia to express solidarity. They're worried they might be next on the Bear's menu.
The contract's reportedly for a year. Maybe after that Stallone will drag Rambo out of retirement so he can defend Georgia on film.
A picture's worth a thousand words department. Cartoonists tweaking us about Georgia: